A growth agency for construction, trades and local service businesses. Based in the Midlands.
We don't just market your business. We bring you the work.
Real client work. Builders Club and Block Restoration.
Growth built on real projects, not vanity metrics.
We act as your business development team: we call your leads, build relationships with architects and developers, rank you on Google and turn enquiries into signed projects.
No jargon, no vanity impressions and no wasted marketing retainers. Just consistent pipeline work focused on putting profitable jobs on your order book.
Some of the businesses we have worked with
Work we have brought in
Builders Club project
Builders Club
Building contractor
One enquiry, called on their behalf, turned out to be a 5-house build.
Outbound business development and enquiry handling.
Block Restoration project
Block Restoration
97-page website, survey pages and surveyor introductions.
WWM Builders
Construction & development
Leads in 3 months.
National rankings and targeted lead generation.
Green Builds
Construction
Leads in 3 months.
Targeted lead generation.
Wrighton of Worcestershire
Premium landscaping
Project landed in the first few weeks.
Market positioning and high-value project introductions.
Process
From first call to signed project
Discovery & Strategy
We learn your business, your best work and who you want to win it from.
Website & Google Business Profile
We set up, optimise and refine your profile and website to convert high-value enquiries.
SEO & Local Visibility
We build targeted location and service pages that rank you across your target territories.
Outbound Business Development
We reach out directly to architects, developers and past clients to open project opportunities.
Lead Handling
We call your leads for you, qualify the requirements and line up the project discussions.
Monthly Reporting & Ongoing Growth
We report clearly each month on calls made, pipeline created and live project opportunities.
The numbers speak
Project pipeline built through business development
Project sizes handled across trades and construction
Pages of SEO content delivered in under 4 weeks
Projects sourced for one client through outreach
Capabilities
What we do
What the first month looked like
Builders Club
Small jobs for cash flow. A £1.5M development for growth.
Builders Club came to us needing two things. First, a steady run of smaller projects to pad the pipeline and keep cash moving between bigger builds. Second, a way into development work.
In the first month we handled 87 enquiries for them: extensions, loft conversions, garage conversions and renovations. We also went out and sourced a development opportunity and brought it to the table: five new build houses worth around £1.5M.
Block Restoration
Introduced to the people who hand out the work.
Block Restoration wanted to stop relying on whoever happened to call. We connected them directly with relevant partners, including surveyors who specify exactly the kind of external repair work they do.
We then put a plan in place to generate surveying leads through their own website, so the enquiry reaches them first, and built them a professional portfolio to send to surveyors and managing agents.
First SEO lead converted inside three weeks, plus three direct leads passed on.
GEVDÉ
A quiet run-in to Christmas, turned around.
GEVDÉ, builders and designers in Birmingham, were heading into the Christmas period with things quiet.
Over the course of a month we helped them generate more than 60 leads, giving them a full diary of homeowners to call and quote at the time of year most builders slow down.
Client fit
Built for construction and trades. Open to any business that needs more work.
Our specialism
Also a good fit
Why SETH Strategy
Why businesses choose SETH Strategy
We pick up the phone
Real outbound business development, not just ads. We call your leads, follow up and build direct relationships.
Built by construction experience
Built by someone who owned a successful construction company for 6 years, with practical knowledge of how jobs are won.
Proof every month
Before-and-after reports on every change, call volume and pipeline opportunity created.
Fraction of the cost
A fraction of the cost of a full-time business developer, with the full capability of an experienced team.